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Caroline Sullivan is a freelance personal shopper and agency represented fashion stylist with 15 years of experience – based in North London

My mission is to bring inspiration and confidence to all women in the clothes they own and how they wear them.

1 hour appointment 

If you are feeling at a bit of loss and want some help rediscovering your style, an hour focusing in on your wardrobe, your clothes and your lifestyle with a professional stylist may just be what you need. 

The idea of this service came about as I had lots of people getting in touch who didn’t feel they wanted to go shopping or have a wardrobe appointment but rather wanted personal tailored advice and a space to zone in on their particular concerns.

This appointment could also be booked as an add on to a wardrobe or personal shopping appointment where the hour is spent finding items needed. It also makes a great gift! 

Customer Testimonials



"THANK YOU SO MUCH for our shopping experience yesterday. It was the best days shopping I’ve ever had and I’ve had many! The way you effortlessly walked around pulling pieces I would never have looked at or tried. I love everything... and feel excited about wearing them. I don’t know what I’d do without you now and will definitely have more appointments in the future, please don’t ever stop doing them. You’re so professional and great company!!!"

Fashion Stylist, Personal shopper, Based in North London
2024-04-28T06:50:43+00:00
"THANK YOU SO MUCH for our shopping experience yesterday. It was the best days shopping I’ve ever had and I’ve had many! The way you effortlessly walked around pulling pieces I would never have looked at or tried. I love everything... and feel excited about wearing them. I don’t know what I’d do without you now and will definitely have more appointments in the future, please don’t ever stop doing them. You’re so professional and great company!!!"

Customer Testimonials



"I recently had a baby and took a year of maternity leave during which fashion was not my top priority - my wardrobe was in serious need of an overhaul before going back to work! Caroline helped me choose some timeless, versatile pieces that work with everything yet still look on-trend. She is honest about what works and what doesn't and very good at helping you pick the right pieces that bring out your best. I really enjoyed shopping with Caroline - it gave me the confidence boost I needed to get back into the professional world. I would recommend her wholeheartedly."

Fashion Stylist, Personal shopper, Based in North London
2020-10-20T09:27:08+00:00
"I recently had a baby and took a year of maternity leave during which fashion was not my top priority - my wardrobe was in serious need of an overhaul before going back to work! Caroline helped me choose some timeless, versatile pieces that work with everything yet still look on-trend. She is honest about what works and what doesn't and very good at helping you pick the right pieces that bring out your best. I really enjoyed shopping with Caroline - it gave me the confidence boost I needed to get back into the professional world. I would recommend her wholeheartedly."

Customer Testimonials



"I heard about Caroline through word of mouth, and she worked with me as an online shopping stylist as I desperately needed a wardrobe refresh but was never able to find the right things amongst the millions of options online. I wanted to make sure I could update my wardrobe with stylish, trans-seasonal pieces that suited work but also to wear out and Caroline understood me, my needs, and my style so well!! She was very detailed, listened closely and really made the effort to understand my personal style, the things I liked/didn't like, my budget, and what I preferred for my body shape. Her styling advice was comprehensive and will be something I keep and use for a long time! Highly recommend this service from her!"

Fashion Stylist, Personal shopper, Based in North London
2020-10-20T09:27:30+00:00
"I heard about Caroline through word of mouth, and she worked with me as an online shopping stylist as I desperately needed a wardrobe refresh but was never able to find the right things amongst the millions of options online. I wanted to make sure I could update my wardrobe with stylish, trans-seasonal pieces that suited work but also to wear out and Caroline understood me, my needs, and my style so well!! She was very detailed, listened closely and really made the effort to understand my personal style, the things I liked/didn't like, my budget, and what I preferred for my body shape. Her styling advice was comprehensive and will be something I keep and use for a long time! Highly recommend this service from her!"

Customer Testimonials



"This is the first time I'm not going on holiday panicked and running around so THANK YOU!"

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:52:41+00:00
"This is the first time I'm not going on holiday panicked and running around so THANK YOU!"

Customer Testimonials



"Thank you SO much for today Caroline, not only was it immensely helpful but really fun. Glad to have found so much to put on my shopping list and even for the stuff that wasn’t quite right it was really useful to discuss why. It will definitely make me a smarter shopper in future."

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:55:04+00:00
"Thank you SO much for today Caroline, not only was it immensely helpful but really fun. Glad to have found so much to put on my shopping list and even for the stuff that wasn’t quite right it was really useful to discuss why. It will definitely make me a smarter shopper in future."

Customer Testimonials



"Thank you so much for today honestly it was so much more than I expected it to be and I just don’t know how I would have ever done this without you there."

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:57:25+00:00
"Thank you so much for today honestly it was so much more than I expected it to be and I just don’t know how I would have ever done this without you there."

Customer Testimonials



"Absolutely loved my wardrobe refresh with Caroline! As a new mum may old wardrobe wasn’t quite sitting how I wanted it to and going through every single item, trying it on and restyling out helped me to remind my new evolved identity, I loved the process from start to finish & recommend her to everyone!"

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:57:57+00:00
"Absolutely loved my wardrobe refresh with Caroline! As a new mum may old wardrobe wasn’t quite sitting how I wanted it to and going through every single item, trying it on and restyling out helped me to remind my new evolved identity, I loved the process from start to finish & recommend her to everyone!"

Customer Testimonials



"Huge thanks for the online edit, I’ve bought quite a few bits and had that instant YES moment which is so great! You’re very good at what you do!"

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:58:55+00:00
"Huge thanks for the online edit, I’ve bought quite a few bits and had that instant YES moment which is so great! You’re very good at what you do!"

Customer Testimonials



"I just wanted to say how much I am benefiting from the session with you, It’s so great to have a wardrobe full of outfits I can quickly pull together. I’ve been really enjoying getting dressed."

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T00:59:31+00:00
"I just wanted to say how much I am benefiting from the session with you, It’s so great to have a wardrobe full of outfits I can quickly pull together. I’ve been really enjoying getting dressed."

Customer Testimonials



"Today was totally invaluable and I am really thrilled at the progress we made! Thank you so much! I’m excited to wear all the things I had forgotten about!"

Fashion Stylist, Personal shopper, Based in North London
2026-04-14T01:00:10+00:00
"Today was totally invaluable and I am really thrilled at the progress we made! Thank you so much! I’m excited to wear all the things I had forgotten about!"

Customer Testimonials



"I decided to book an online shopping Edit with Caroline as my daily work life and therefore attire had changed a lot with the UK pandemic, I wanted to feel good in myself even when working from home. Caroline really listened and understood all my requirements and produced a wonderful shoppable document with lovely items all within my budget and available in my size with ideas of how to wear each piece too. I now feel I have a great start to the capsule wardrobe I have always dreamt of! I would 100% recommend this service from her!"

Fashion Stylist, Personal shopper, Based in North London
2020-10-26T01:08:42+00:00
"I decided to book an online shopping Edit with Caroline as my daily work life and therefore attire had changed a lot with the UK pandemic, I wanted to feel good in myself even when working from home. Caroline really listened and understood all my requirements and produced a wonderful shoppable document with lovely items all within my budget and available in my size with ideas of how to wear each piece too. I now feel I have a great start to the capsule wardrobe I have always dreamt of! I would 100% recommend this service from her!"

Customer Testimonials



"Caroline! What a fun and productive day of shopping we had.  I came to London from the States and had some specific shopping goals in mind.  She introduced me to several new brands and stores and we got everything on my list.  She encouraged me to try on things that I otherwise wouldn't choose for myself and kept mindful of my budget.  Highly recommend!"

Fashion Stylist, Personal shopper, Based in North London
2020-10-26T01:09:21+00:00
"Caroline! What a fun and productive day of shopping we had.  I came to London from the States and had some specific shopping goals in mind.  She introduced me to several new brands and stores and we got everything on my list.  She encouraged me to try on things that I otherwise wouldn't choose for myself and kept mindful of my budget.  Highly recommend!"

Customer Testimonials



"I’ve got to the age where it is more difficult to find really nice clothes for older women. I don’t want to wear drab things which make me feel older than I am and I needed help with everyday clothes as well as something for an upcoming wedding. Caroline has an instructive eye for colours and fabrics. Shopping with her is a gret experience and she is able to focus on the good and less so points of clothing and is completely honest (in a gentle way) about what uits and flatters you and what doesn’t. Ive got so much more confidence now and would recommend her to anyone!"

Fashion Stylist, Personal shopper, Based in North London
2020-10-26T01:09:53+00:00
"I’ve got to the age where it is more difficult to find really nice clothes for older women. I don’t want to wear drab things which make me feel older than I am and I needed help with everyday clothes as well as something for an upcoming wedding. Caroline has an instructive eye for colours and fabrics. Shopping with her is a gret experience and she is able to focus on the good and less so points of clothing and is completely honest (in a gentle way) about what uits and flatters you and what doesn’t. Ive got so much more confidence now and would recommend her to anyone!"

Customer Testimonials



"I always buy the same clothes when I go shopping and recently I had been struggling to find anything I like at all. My experience with Caroline was really brilliant! I learnt so much about different styles that suit me and bought lots of things I previously wouldn’t have even tried on!  Caroline was lovely, professional and honest throughout and the day was really relaxed and a lot more fun than I thought it would be! I would definitely recommend shopping with Caroline."

Fashion Stylist, Personal shopper, Based in North London
2020-10-26T01:10:15+00:00
"I always buy the same clothes when I go shopping and recently I had been struggling to find anything I like at all. My experience with Caroline was really brilliant! I learnt so much about different styles that suit me and bought lots of things I previously wouldn’t have even tried on!  Caroline was lovely, professional and honest throughout and the day was really relaxed and a lot more fun than I thought it would be! I would definitely recommend shopping with Caroline."

Customer Testimonials



"If like me, your lifestyle has changed, you have no idea what's in your wardrobe & you want to learn how to make the most of your wardrobe then I highly recommend Caroline's wardrobe service. I recently booked a wardrobe sort out with Caroline, because I had fallen out of love with my clothes! I really enjoyed the process and Caroline is so passionate about clothes and making sure they make you feel good about yourself. As a result of our session, I now know what is in my wardrobe, how to wear some of my summer outfits for another season and what key items are missing from my wardrobe. This process was worth every penny and I would highly recommend it!"

Fashion Stylist, Personal shopper, Based in North London
2020-10-26T01:10:54+00:00
"If like me, your lifestyle has changed, you have no idea what's in your wardrobe & you want to learn how to make the most of your wardrobe then I highly recommend Caroline's wardrobe service. I recently booked a wardrobe sort out with Caroline, because I had fallen out of love with my clothes! I really enjoyed the process and Caroline is so passionate about clothes and making sure they make you feel good about yourself. As a result of our session, I now know what is in my wardrobe, how to wear some of my summer outfits for another season and what key items are missing from my wardrobe. This process was worth every penny and I would highly recommend it!"

Customer Testimonials



"Just had a wardrobe consultation with Caroline and I’m thrilled with the results! As a classic “too many clothes, nothing to wear” kind of person, Caroline’s help is so invaluable. This is the second time she has been in to help me sort through my clothes and once again I have less in my wardrobe and yet more to wear! Thoroughly recommend getting Caroline in every now and then to help you keep your wardrobe fresh, and ultimately spend less by shopping smarter."


 
Fashion Stylist, Personal shopper, Based in North London
2024-03-30T00:06:25+00:00
"Just had a wardrobe consultation with Caroline and I’m thrilled with the results! As a classic “too many clothes, nothing to wear” kind of person, Caroline’s help is so invaluable. This is the second time she has been in to help me sort through my clothes and once again I have less in my wardrobe and yet more to wear! Thoroughly recommend getting Caroline in every now and then to help you keep your wardrobe fresh, and ultimately spend less by shopping smarter."  
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Fashion Stylist, Personal shopper, Based in North London